Jovanov, Tamara (2022) Pitching of Ideas. In: TCP Forum - Digital and social innovation for social inclusion, 5-9 Dec 2022, Ioannina, Greece. (Unpublished)
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Abstract
A summary to quickly and simply define or introduce an idea, service of organization and its value proposition.
Pitching is about convincing and winning people for you and your idea, attract users, investors, co-founders, employees and/or fine-tune the idea.
It should spark interest, be brief, persuasive and memorable, and show the advantages and the uniqueness of the idea.
It provides answers to the questions “Who the hell are you and why should I pay attention? / What’s in it for me?”
Pitching is a process of several key elements that enable us to create a convincing story worth being heard.
| Item Type: | Conference or Workshop Item (Lecture) |
|---|---|
| Subjects: | Social Sciences > Economics and business Social Sciences > Media and communications |
| Divisions: | Faculty of Economics |
| Depositing User: | Tamara Jovanov |
| Date Deposited: | 27 Jan 2023 07:32 |
| Last Modified: | 27 Jan 2023 07:32 |
| URI: | https://eprints.ugd.edu.mk/id/eprint/30798 |
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