Holistic Online Marketing Strategies: Inbound Marketing + SEO

Bezovski, Zlatko (2021) Holistic Online Marketing Strategies: Inbound Marketing + SEO. In: Guest Lecturing at INCAE Business School - Costa Rica, 27 Jan 2021, Online.

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Abstract

Online lecture for the Holistic ONLINE Marketing Strategies including “Inbound Marketing” and “Search Engine Optimization (SEO)”. The internet marketing practices evolved throughout time, content marketing and inbound marketing became prominent in recent years since SEO practiced in isolation didn’t give the desired results anymore. The lecture is accompanied with practical examples.

Item Type: Conference or Workshop Item (Lecture)
Subjects: Social Sciences > Economics and business
Divisions: Faculty of Economics
Depositing User: Zlatko Bezovski
Date Deposited: 06 Apr 2021 07:36
Last Modified: 06 Apr 2021 07:36
URI: https://eprints.ugd.edu.mk/id/eprint/27981

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