Normative beliefs as a factor for development of the entrepreneurial initiative among young people

In order to find the real essence of youth entrepreneurial behaviour, the paper
investigates those determinants that are part of social environment and have the greatest
influence on the decision of young people to undertake an entrepreneurial venture. The paper
is based on theoretical postulates of the Theory of Planned Behaviour. The conclusions are
drawn from the primary data obtained from empirical research conducted in the Republic of
North Macedonia among young students aged 18 to 29 years. The findings show that young
people recognize the acceptance of the business community as the most important factor for
an entrepreneurial decision.