Krsteva, Marija (2026) Sitcoms, Language and Culture Acquisition. Evropa 92, Kochani. ISBN 978-608-5035-43-4
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Abstract
Sitcoms, Language and Culture Acquisition explores the role of English-language television sitcoms as powerful yet underexamined resources for foreign language learning and cultural immersion. Combining insights from linguistics, cultural and media studies, communication theory, and applied linguistics, this book argues that sitcoms function as informal learning environments in which language, culture, and thought converge through repeated exposure to everyday social interaction.
Grounded in Claire Kramsch’s concept of languaculture and the Sapir–Whorf hypothesis of linguistic relativity, the study demonstrates how sitcoms present authentic conversational English embedded in culturally meaningful contexts. Through humor, recurring characters, and familiar situations, viewers are positioned as “passive participants” who re-live social encounters and gradually internalize linguistic structures, pragmatic norms, idiomatic expressions, and cultural patterns. The book also draws on speech act theory, cognitive and affective approaches to learning, listening comprehension research, and second language acquisition theory—most notably Krashen’s notion of comprehensible input—to explain why sitcoms offer a low-anxiety, high-engagement mode of language exposure.
Methodologically, the book adopts a mixed-methods approach. A qualitative analysis examines the sitcom as a narrative and audiovisual genre, with detailed linguistic and pragmatic case studies from Seinfeld and Two and a Half Men. A quantitative survey of 120 English-language university students in North Macedonia and Poland provides empirical evidence of sitcoms’ impact on vocabulary acquisition, conversational competence, cultural awareness, and foreign language speaking anxiety.
The findings confirm that sitcoms significantly support language and culture acquisition, enhance learners’ confidence in spoken communication, and contribute to pragmatic and cultural fluency beyond the classroom. Addressing contemporary shifts in media consumption, the book situates sitcoms within today’s streaming and digital ecosystems, arguing for their continued relevance as adaptable educational tools.
Bridging theory and practice, Sitcoms, Language and Culture Acquisition offers a timely contribution for scholars, language educators, students of English and cultural studies, and anyone interested in the intersection of media, language, and culture.
| Item Type: | Book |
|---|---|
| Subjects: | Humanities > Languages and literature |
| Divisions: | Faculty of Philology |
| Depositing User: | Marija Krsteva |
| Date Deposited: | 24 Apr 2026 08:25 |
| Last Modified: | 24 Apr 2026 08:25 |
| URI: | https://eprints.ugd.edu.mk/id/eprint/38307 |
