Boskov, Tatjana and Magdinceva Sopova, Marija (2019) Strategic Management And Level Of Company’s Export Competitiveness Under Economic Uncertainty. IJIBM International Journal of Information, Business and Management, 11 (1). pp. 51-61. ISSN 2076-9202 (Print)/2218-046X (Online)
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Abstract
Strategic management is a relatively new scientific discipline, which goal is enabling the company
to work in the modern business environment that businesses face, from outside and from the inside. So,
business leaders are under pressure from stakeholders to comply with their demands while maintaining
the organization’s competitiveness in increasingly complex markets. Leaders are striving to continuously
formulate strategies with management elements that will help them deliver more value to their customers
and stakeholders in the host country and abroad.
Also, it’s necessary to analyze the relevant forces creating new markets as identifying business
strategy requirements. Therefore, management elements and management models are used as guides for
managerial activity in the business world for increasing a firm’s competitive advantage especially in time
of economic and political uncertainty. Companies confirm that management under this kind of pressure is
very hard and any step is hand-in-hand with big risks. Taking into account that modern business
operations are characterized by turbulent surroundings, the quality of decisions is very important to keep
the company’s profit as it export-led growth.
This paper covers the idea that there is direct connection between good strategy management and
export-led growth strategy that influence the level of profit of the company as its competitiveness and
performance in the global economy.
| Item Type: | Article |
|---|---|
| Subjects: | Social Sciences > Economics and business |
| Divisions: | Faculty of Tourism and Business Logistics |
| Depositing User: | Tatjana Boskov |
| Date Deposited: | 02 Nov 2018 11:03 |
| Last Modified: | 02 Nov 2018 11:03 |
| URI: | https://eprints.ugd.edu.mk/id/eprint/20697 |
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