The role and the meaning of abbreviations in German and Macedonian business communication.

Strezovska, Jagoda and Ivanovska, Biljana (2017) The role and the meaning of abbreviations in German and Macedonian business communication. Horizons - International scientific journal, Series A Social Sciences and Humanities, 21. pp. 95-107. ISSN 1857- 8578

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Abstract

The linguistics today enjoys a special privileged place among the social sciences and builds a close relationship with the business world. The modern style of communication is short and concise. There is always a growing need for fast communication required to the use of the linguistic means that will allow better and more rational communication in achieving the objectives. The contribution of this paper is not only to determine which abbreviations ever enter the German and the Macedonian language in business communications (it is not necessarily to make a long list of abbreviations to realize that they exist in the laguage), but our goal is to analyze the pragmatic-functional aspect of the abbreviation that are used in Macedonian and German language. Scientific linguistic studies and contrastive analysis of abbreviations in German and Macedonian language will greatly contribute to get concrete solutions and fullfill the lack which occurs in the scientific literature analysing German and Macedonian language.
Keywords: abbreviations, communication, language, lexical fund.

Item Type: Article
Subjects: Humanities > Languages and literature
Divisions: Faculty of Philology
Depositing User: Biljana Ivanovska
Date Deposited: 15 Feb 2018 14:21
Last Modified: 15 Feb 2018 14:21
URI: https://eprints.ugd.edu.mk/id/eprint/19538

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