Does event tourism prevent seasonality? Assessment of the East Region of Macedonia

Petrevska, Biljana and Jakovlev, Zlatko (2015) Does event tourism prevent seasonality? Assessment of the East Region of Macedonia. Ciência e Técnica Vitivinícola, 30 (15). pp. 41-50. ISSN 0254-0223

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The paper assesses the seasonality impacts on tourism development in the East region of Macedonia. This is made by applying several simple tests for calculating seasonality patterns in tourism demand in terms of tourist arrivals on monthly basis for the interval 2010M1:2014M12. Due to fact that the East region practices many events which are explored in tourism manner, the aim of the research was to identify wheather they perform positively in preventing negative seasonality influences. Furthermore, the research gives an overview of tourism importance for economic development of the East region. The findings point to low level of tourism seasonality with balanced flow distribution to tourism demand. This confirms the positive interaction between the regional tourism events and tourism development of the region. Finally, the study may serve as a starting point in identifying possibilities for enhancing regional growth, in the first line by introducing new tourism events, as well as by boosting the current modest event tourism development.

Item Type: Article
Uncontrolled Keywords: Tourism; East Region of Macedonia; Seasonality; Event tourism; Development.
Subjects: Social Sciences > Economics and business
Divisions: Faculty of Tourism and Business Logistics
Depositing User: Biljana Petrevska
Date Deposited: 10 Dec 2015 12:17
Last Modified: 10 Dec 2015 12:17

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