A model for communication management - Daily journalism

Dzamtoska-Zdravkovska, Suzana (2011) A model for communication management - Daily journalism. Scientific Proceedings – IX International Conference “Management and Engineering’11”, 1. pp. 176-181. ISSN 1313-7123

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Managing communications and information within an organization is a challenge for any owner who wants his company to thrive, to become bigger, more powerful and more efficient. Engaging communication managers is essential for a company. Establishing a proper flow of communication to exchange information with internal and external public is the main problem of every professional communications manager. How to communicate? When to communicate? What to communicate? Whom to communicate? These are the main issues that are challenging for communications management. The literature abounds with examples for managing communications and information, but in this paper the emphasis will be placed on the model of communication and information in daily journalism. This model can serve as an example to many communication managers.
Key words: communication; communications management; exchanging information.

Item Type: Article
Subjects: Social Sciences > Media and communications
Divisions: Faculty of Law
Depositing User: Suzana Dzamtoska Zdravkovska
Date Deposited: 12 Dec 2014 11:01
Last Modified: 16 Dec 2014 10:09
URI: https://eprints.ugd.edu.mk/id/eprint/11718

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