Educational institutions, communication with public and quality of the life

Mirascieva, Snezana and Petrovski, Vlado and Petrova Gjorgjeva, Emilija (2011) Educational institutions, communication with public and quality of the life. The VI International Balkan Congress for Education and Science: The modern society and education. pp. 53-59. ISSN 978-9989-823-33-6


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This paper considers the question of the connection of educational institutions and their public communication and the impact on the quality of life. Relations with the public for a school are a presentation of its overall operation and functioning. Communication with the external environment allow the educational institution sending an information and receiving feedback, or establishing two-way process of informing. The power of public relations that establishes the schools in the skill at the right time and in an adequate way to activate interest and public attention to the goals, tasks, priorities, traditions and identity which has the same. The maintenance of public relations drive the school to brings changes in its functioning so to become a dynamic school and to create the image of quality educatio-nal institution in which the public will have confidence. In achieving the objectives, curriculum and other educational activities, besides the participants directly involved in the educational process, influence also points public policy which should be based on common goals and interests with educational institutions and participants in the educational process. Educational policy and implementation of programs related to educational institutions can contribute to easier and more quality functioning of the working activity of the school.

Item Type: Article
Uncontrolled Keywords: educational institution, communication, public relations, quality of life
Subjects: Social Sciences > Educational sciences
Divisions: Faculty of Educational Science
Depositing User: Snezana Mirascieva
Date Deposited: 20 Dec 2012 09:09
Last Modified: 19 Jun 2013 10:32

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