Analysis of information threats and counteractions in consumer oriented organizations (separating the best from the rest

Marjanova Jovanov, Tamara (2009) Analysis of information threats and counteractions in consumer oriented organizations (separating the best from the rest. Securitatea Informaţională 2009 Conferinţă Internaţională (Ediţia a VI-a), VI. pp. 31-34. ISSN 978-9975-75-459-0

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Зборник од Молдавија 2009.pdf

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Abstract

Generation Y, what do they really want? It’s the 21st century and the greatest consumers of information ever are on roll. Consumers are embracing a digital lifestyle and enterprises are interacting in new ways. In times like this, when the information are the companies most valuable resource, the issue about information threats and security should be their top priority. With opportunities come risks and protection is about more than just technology, it’s about people, process and technology. While some companies are struggling to survive, others are rethinking their business strategies and redesigning the marketing practices to build more profitable, enduring relationships with their customers.

Item Type: Article
Subjects: Social Sciences > Economics and business
Divisions: Faculty of Economics
Depositing User: Tamara Jovanov
Date Deposited: 15 Aug 2014 07:53
Last Modified: 15 Aug 2014 07:53
URI: http://eprints.ugd.edu.mk/id/eprint/10614

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